Which stock will give more? Sprint Corporation (S) or Procter & Gamble Company (The) (PG)

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The shares of Sprint Corporation (NYSE:S) and Procter & Gamble Company (The) (NYSE:PG) were among the active stocks of the last trading sessions. Sprint Corporation (NYSE:S) declined to -0.32% closing at the price of $6.21 whereas the shares of Procter & Gamble Company (The) (NYSE:PG) declined -3.16% with the decrease of -2.57 points closing at the price of $78.87. Sprint Corporation has currently increase 7.44% in its stock over the period of 6-months while its rival Procter & Gamble Company (The) added 0.64% in the previous 6-months.

Now we have to analyze the facts that if the stocks were worthy off investors’ money? The facts to analyze here are risks, profitability, returns and price trends.

Returns and Profitability

Profitability and returns are the main reason of investment, the investors are looking for profits that they get and return they should expect over the period of time.

The first and foremost return that is considered while making an investment is the ROI or Return on Investment. The ROI is the ratio between the profit against the cost of investment. Currently the ROI of Sprint Corporation (NYSE:S) is 3.9% while the ROI of Procter & Gamble Company (The) (NYSE:PG) is 13.1%. Another figure that is to be considered while analyzing the profitability of a share is its EBITDA margin, S’s EBITDA Margin is 4.85 whereas PG’s is 12.8.

Both the profitability ratios suggest that Procter & Gamble Company (The) (NYSE:PG) is more suitable investment in terms of profitability and return.

EPS & Surprise Factor
Technical Analysis of Sprint Corporation & Procter & Gamble Company (The)

Moving average convergence divergence (MACD) shows that Sprint Corporation (NYSE:S) is on a PRICE RELATIVITY trend While Procter & Gamble Company (The) (NYSE:PG) is on PRICE RELATIVITY trend. The trend for the past 10-days shows that the Sprint Corporation was in BEARISH territory and Procter & Gamble Company (The) was in BEARISH territory.

S’s current statistics gauge that the stock candle is BULLISH with HIGH volatility. While PG’s candle is BEARISH with HIGH.

EPS Growth Rate: S’s 5% versus PG’s 6.2%

Another shareholder value can be analyzed through the EPS growth rate; the next 5 years EPS growth rate is predicted by the analysts after the analyzing the previous trends. The next 5 year EPS growth rate of Sprint Corporation (NYSE:S) is predicted at 5% while Procter & Gamble Company (The) (NYSE:PG) stands at 6.2%. These numbers suggest that PG is more suitable investment in terms of EPS growth rate.

Financial Risk and Liquidity Concerns

The current ratio and the debt ratio are the two ratios that show the investor how quickly the company is able to payout its debt and how quickly it can cover its obligations. The current ratio of S stands at 1.2 while PG is at 0.8 whereas the debt ratio of the prior is 1.46 while the debt ratio of the later is 0.61.

The values of the both ratios suggest that S is more suitable investment when the liquidity and risk is the main concern.

Analyst Recommendations

While making an investment, another main factor to consider before investing is the analyst recommendation on the scale of 1 to 5 where 1 is strong buy, 2 is buy, 3 is hold, 4 is Sell and 5 is strong sell. Analyst recommend 3.2 for S and 2.7 for PG which means S has Sell rating whereas PG has Hold rating.

Another recommendation of analyst that is to be considered worthy is the price target. The mare price or price trend does not suggest the suitability of a stock. The price target set by analyst is also to be considered while investing as it suggests to what extent the stock will rise or fall in the near future. The price target set for S is $5.78 which is -7.44% of its current price while PG has price target of 84.22 which is 6.35% of its current price.

Valuation Ratios

Valuation is the process of determining the company’s worth for an investor, the valuation ratios give an insight to that worthiness.

S currently has price to earning P/E ratio of 103.5 whereas PG has 20.28 while the forward P/E ratio for the prior stands at 214.14 and for the later it depicts the value of 16.76.

The price to Book P/B for S is 0.89, Price to Sale is at 0.79 and for PG these ratios stand at 3.86 and 2.96.