The shares of Nike, Inc. (NYSE:NKE) and PayPal Holdings, Inc. (NASDAQ:PYPL) were among the active stocks of the last trading sessions. Nike, Inc. (NYSE:NKE) declined to -0.27% closing at the price of $76.58 whereas the shares of PayPal Holdings, Inc. (NASDAQ:PYPL) declined -1.8% with the decrease of -1.53 points closing at the price of $83.51. Nike, Inc. has currently increase 10.44% in its stock over the period of 6-months while its rival PayPal Holdings, Inc. added 11.84% in the previous 6-months.
Now we have to analyze the facts that if the stocks were worthy off investors’ money? The facts to analyze here are risks, profitability, returns and price trends.
Returns and Profitability
Profitability and returns are the main reason of investment, the investors are looking for profits that they get and return they should expect over the period of time.
The first and foremost return that is considered while making an investment is the ROI or Return on Investment. The ROI is the ratio between the profit against the cost of investment. Currently the ROI of Nike, Inc. (NYSE:NKE) is 30% while the ROI of PayPal Holdings, Inc. (NASDAQ:PYPL) is 11.2%. Another figure that is to be considered while analyzing the profitability of a share is its EBITDA margin, NKE’s EBITDA Margin is 21.26 whereas PYPL’s is 32.17.
Both the profitability ratios suggest a mixed sentiment for Nike, Inc. (NYSE:NKE) and PayPal Holdings, Inc. (NASDAQ:PYPL).
EPS & Surprise Factor
Nike, Inc. (NYSE:NKE) reported $0.67/share EPS for the previous quarter where analysts were predicting an EPS to be $0.63/share Thus beating the analyst Estimates with a Surprise Factor of 6.3 Percent. While, PayPal Holdings, Inc. (NASDAQ:PYPL) reported EPS of $0.58/share in the last quarter. The analysts projected EPS of $0.54/share depicting a Surprise of 7.4 Percent.
Taking a look at Earnings per Share, PayPal Holdings, Inc. tends to be beating the analyst estimates more than Nike, Inc.. so PYPL is more profitable than NKE.
Technical Analysis of Nike, Inc. & PayPal Holdings, Inc.
Moving average convergence divergence (MACD) shows that Nike, Inc. (NYSE:NKE) is on a PRICE RELATIVITY trend While PayPal Holdings, Inc. (NASDAQ:PYPL) is on PRICE RELATIVITY trend. The trend for the past 10-days shows that the Nike, Inc. was in BULLISH territory and PayPal Holdings, Inc. was in BEARISH territory.
NKE’s current statistics gauge that the stock candle is BEARISH with HIGH volatility. While PYPL’s candle is BEARISH with HIGH.
EPS Growth Rate: NKE’s 14.06% versus PYPL’s 19.76%
Another shareholder value can be analyzed through the EPS growth rate; the next 5 years EPS growth rate is predicted by the analysts after the analyzing the previous trends. The next 5 year EPS growth rate of Nike, Inc. (NYSE:NKE) is predicted at 14.06% while PayPal Holdings, Inc. (NASDAQ:PYPL) stands at 19.76%. These numbers suggest that PYPL is more suitable investment in terms of EPS growth rate.
Financial Risk and Liquidity Concerns
The current ratio and the debt ratio are the two ratios that show the investor how quickly the company is able to payout its debt and how quickly it can cover its obligations. The current ratio of NKE stands at 2.3 while PYPL is at 1.3 whereas the debt ratio of the prior is 0.39 while the debt ratio of the later is 0.13.
The values of the both ratios suggest that NKE is more suitable investment when the liquidity and risk is the main concern.
While making an investment, another main factor to consider before investing is the analyst recommendation on the scale of 1 to 5 where 1 is strong buy, 2 is buy, 3 is hold, 4 is Sell and 5 is strong sell. Analyst recommend 2.2 for NKE and 1.8 for PYPL which means NKE has Hold rating whereas PYPL has Buy rating.
Another recommendation of analyst that is to be considered worthy is the price target. The mare price or price trend does not suggest the suitability of a stock. The price target set by analyst is also to be considered while investing as it suggests to what extent the stock will rise or fall in the near future. The price target set for NKE is $87.76 which is 12.74% of its current price while PYPL has price target of 99.35 which is 15.94% of its current price.
Valuation is the process of determining the company’s worth for an investor, the valuation ratios give an insight to that worthiness.
NKE currently has price to earning P/E ratio of 30.52 whereas PYPL has 43.09 while the forward P/E ratio for the prior stands at 24.4 and for the later it depicts the value of 28.94.
The price to Book P/B for NKE is 13.58, Price to Sale is at 3.27 and for PYPL these ratios stand at 6.52 and 6.69.